Ever wondered what "family values" really means?

It's a euphemism for porn.

Despite polarizing political views, Americans like watching other people have sex. According to a new nationwide study, which examined anonymised credit-card receipts from an online porn retailer, there's very little variation across states.

"When it comes to adult entertainment, it seems people are more the same than different," says Benjamin Edelman at Harvard Business School.

What's deliciously ironic, of course, is that the states that consume the most porn are also the most conservative and the most religious. This quote here, though- It's the money shot.

States where a majority of residents agreed with the statement "I have old-fashioned values about family and marriage," bought 3.6 more subscriptions per thousand people than states where a majority disagreed. A similar difference emerged for the statement "AIDS might be God's punishment for immoral sexual behaviour."

Ahhhh, the hypocrisy.
(via)